The Business of Us https://businessofus.com Life | Livelihood | Legacy Fri, 20 Mar 2020 03:31:23 +0000 en-US hourly 1 https://wordpress.org/?v=5.4 https://businessofus.com/wp-content/uploads/2019/08/cropped-The-Business-of-Us-Logo1-32x32.png The Business of Us https://businessofus.com 32 32 A Gift and A Curse https://businessofus.com/a-gift-and-a-curse/?utm_source=rss&utm_medium=rss&utm_campaign=a-gift-and-a-curse https://businessofus.com/a-gift-and-a-curse/#respond Thu, 26 Mar 2020 00:00:39 +0000 https://businessofus.com/?p=29370

A Gift and A Curse

An entrepreneur, by nature, see’s opportunity wherever they go. This is me.

When I travel, one of my favorite things to do as I enjoy time outside of the daily grind is to simply open my eyes to opportunity.

Sure enough, every town, every restaurant, every beach my mind will spot an opportunity. Granted, some ideas are better than others. But when you stumble on a good one, it’s fun to walk it out to see if the opportunity has any significant holes in it.

Sometimes Amanda gets into the game too, or maybe I push it on upon her, I’m not sure, but I think she enjoys it because we often stew on these opportunities over a cocktail.

Travel by nature forces you out of your daily habitual norms, and for me, that means taking off some of the daily pressure I putt on myself and, therefore, frees up my mind to think and wonder.

It’s common for me to come back from a long trip with new eyes about the projects I’m working on and businesses I want to create.

One of my biggest challenges as an entrepreneur is deciding which opportunity to pursue.

When I’m not traveling, I often force this part of my brain to be quieter because it distracts me from current initiatives.

When I travel, I know my time there is limited, so the opportunities I spot are just for fun, but when I’m at home, the opportunities I spot force me to make a decision, too sniff it out further or dismiss it. Even this “decision” takes time away from my current projects, so I have to be careful how open I keep my mind, so I don’t lose my way.

The gift of seeing opportunities is a curse and a blessing.

One trick that has helped me in recent years is asking myself when I see an opportunity, “is it a business I actually want to run and see-through long term, or just an income opportunity.” It was a question my friend Ryan originally asked me, and when I thought about it, I saw that it helped me identify which paths I wanted to take and which ones I wanted to ignore.

There is nothing wrong with pursuing an income opportunity, especially if income is uncertain in your life. Still, one must be careful not to develop a business that they grow to hate just because it pays well.

At least, for me, that is important.

I want a business that will make an impact, feed my soul, and make a profit.

That opportunity exists for all entrepreneurs who seek it. It may be hard to find and take years to fine-tune, but it’s out there waiting for you to discover it.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

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My Mountain https://businessofus.com/my-mountain/?utm_source=rss&utm_medium=rss&utm_campaign=my-mountain https://businessofus.com/my-mountain/#respond Sat, 21 Mar 2020 00:00:11 +0000 https://businessofus.com/?p=29362

My Mountain

​It’s frustrating to see someone experience massive results in a short period of time when the rest of us seem to take tiny steps up a decade long mountain.

It’s the first time authors who find themselves on the Bestseller list for months or years, and the real estate agent who aligns with the right client that sets up to make quarter million dollars soon after they get their license.

It’s not that these people don’t deserve their success; it’s just that we have to remember they are the exception, not the rule.

We should not expect those types of results even when we do all the right things and work our butts off.

Our journey will take longer, sometimes many decades, but here’s the thing, our journey is better. It’s hard to believe when you are stressing over money, but it’s true.

Our journey shapes our character, when we earn the results we’ve been working hard for, they are more meaningful to us.

If success comes too easily, it’s the reverse, and you end up unhappy, unfulfilled, and scared shitless that you will lose your spot on the mountain.

But if we take the longcut, not the shortcut to the top of the mountain, there is no way anyone will push us off the mountain, because we are the mountain.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

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Doubt https://businessofus.com/doubt/?utm_source=rss&utm_medium=rss&utm_campaign=doubt https://businessofus.com/doubt/#respond Fri, 20 Mar 2020 03:30:44 +0000 https://businessofus.com/?p=29351

Doubt

When you don’t have predictable income as an entrepreneur, doubt will f*ck with your mind.

Doubt clouds our better judgment. Doubt is often the cause of many entrepreneurs who continue to chase after new and different shiny objects.

Some entrepreneurs get bored quickly and therefore move on to new projects too soon, while many others simply add projects to their plate because of concerns and doubt that their current projects will produce enough income to keep going.

Doubt makes you second guess decisions that you know to be right because you researched the hell out of it.

So why doubt it now? Lack of predictable income in your life is often the cause. When you have predictable income if allows more time and patience to see worthy projects through.

I’ve lived without predictable income for nearly 20 years. I’ve had a lot of success in that time, but I’m confident that much of my success was stunted because I spread myself too thin on too many initiatives because I was continually uncertain which efforts would pay next, so I kept throwing things up on the wall hoping something would stick.

Had I picked the best initiatives and worked them with more focus and attention, I’m confident they would have produced far greater results then what we experienced.

I don’t have regrets about my past decisions, I am merely reflecting on how doubt played a role in many of those decisions.

As I contemplate my current and future decisions, I must keep these lessons top of mind so that I take deliberate action to not repeat past mistakes, (at least not repeat them, as often).

Doubt has a way of manifesting itself into new shiny opportunities when really, it’s our mind trying to run away from something hard, we need to see through.

Doubt may always be a part of our life, but knowing how it plays a role in our decisions is the first step in minimizing the negative impact it has on us.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

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The Price of Kindness https://businessofus.com/price-of-kindness/?utm_source=rss&utm_medium=rss&utm_campaign=price-of-kindness https://businessofus.com/price-of-kindness/#respond Thu, 12 Mar 2020 04:40:44 +0000 https://businessofus.com/?p=29335

The Price of Kindness

We all know someone who is kindness through and through. I’m sure you can think of a handful of people in your life who exude kindness 24/7. Half a dozen names come to my mind, both men and women, who are shining examples of what it is to be kind. It’s like kindness is their default setting.

To be completely honest… I’m not wired that way. It’s not that I’m unkind, but I don’t have that inherent and overt goodness. It’s okay. I have other great qualities.

But when I think about what it is to be kind, it doesn’t always mean going out of your way to help strangers and give compliments and donate your time. Sometimes kindness is as simple as holding your tongue.

Easier said than done if you have the potential to be a snarky loudmouth.

(And yes, I have that potential.)

When I find myself about to criticize someone, I want to pause and ask myself a few questions:

1. Does their behavior affect me?

It’s worth a minute of thought.

Does my neighbor’s appearance/car/politics/pets/kids/music/hairstyle truly impact my personal happiness? Probably not. Because we are each the ones responsible for our own personal happiness. I am responsible for my happiness.

If someone has a hobby or style I don’t share, or a passion for something I don’t particularly care about, that doesn’t make it wrong.

2. Will any good come from my commentary?

Will it change anything? Will I feel better somehow? If so, what does that say about me? And again, why am I associating someone else’s actions or habits with my own happiness?

Most of the time, I can choose a path of kindness simply by withholding judgement and biting my tongue.

The beautiful part about it is that doing so costs me nothing. Sometimes taking the high road is as easy as remaining silent.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

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Do You Have a Young Reader https://businessofus.com/do-you-have-a-young-reader/?utm_source=rss&utm_medium=rss&utm_campaign=do-you-have-a-young-reader https://businessofus.com/do-you-have-a-young-reader/#respond Fri, 06 Mar 2020 01:00:55 +0000 https://businessofus.com/?p=29286

Do You Have a Young Reader

This morning my husband and I mentioned to our daughters how much less we see them reading these days.

When it comes to our 12-year-old, the reason is clear. She’s addicted to screens. The girl who used to tear through a dozen giant novels per week has tapered off significantly. She still reads at night, when she’s not allowed to have any sort of screen in her room, but it’s become apparent to us that we need to further curb her screen use during the day. And I’m reluctant to let her keep reading e-books on her phone, because the temptation to click over to something else is too great. She needs good old-fashioned pages in her hand.

My 10-year-old is a different story. She has yet to discover the same love of reading that her sister and I share. When Mike and I mention that we’d like to see her invest more time in reading, she comes back with the maddening response: “I can’t find any books that I like.”

Keep in mind that we’ve spent hours in libraries with her. We’ve suggested every genre you can imagine. Checked out dozens of books for various age groups and on varying topics. At times we’ve made suggestions; at other times we encourage her to explore on her own. No luck. There are a few graphic novels she’ll read repeatedly, but not much beyond that. It’s pulling teeth to get her to crack the cover and at least read the first page of something new.

Mike made a good point this morning when he told her that it’s like food. There are a million wonderful foods out there, but you’ll never know if you won’t even give them a try. “It’s the same with books, Ivy,” he said. “You’ll never know if you’ll like a book because you won’t even try it.”

She is almost always willing to try new foods, so I’m hoping this comparison gets through to her.

When she says that she can’t find any books that she likes, or worse, that there AREN’T any books out there that interest her, a little piece of my inner nerd core shrivels up and dies.

There are so many wonderful books out there. Book addicts don’t despair about the adventures they might not complete in their lifetimes, they fret over the books they’ll never get to read.

For the time being, we’ll keep trying. We’ll make suggestions and let her choose on her own. We’ll explore both the public library and the shelves in our home. And yes, we’ll keep letting her reread those graphic novels until she’s ready to branch out. And if you have any suggestions, we’d love to hear them.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

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Little Changes https://businessofus.com/little-changes/?utm_source=rss&utm_medium=rss&utm_campaign=little-changes https://businessofus.com/little-changes/#respond Thu, 05 Mar 2020 01:00:11 +0000 https://businessofus.com/?p=29295

Little Changes

“It’s kind of weird how I spend most of my childhood at school.” Ivy made note of this one morning while checking the clock to be sure she wouldn’t be late for choir practice.

It’s true. Kids spend a huge amount of time at school.

When we embark on our family travels, we’re together 24/7 (and yes, that gets to be a little much after a while). But back home the kids reenter the school system and we quickly fall back into our home base routines.

Sometimes, in the course of these routines, I get too focused on checking a task off of my to-do list and not on the person in front of me. A week or so back from our most recent trip, I began to notice that while my daughters got ready for school, I’d have half-hearted conversations with them, but with my focus largely on my laptop.

It didn’t sit well with me, so I don’t do that anymore. That laptop stays closed.

The same was true in the evenings. The girls would be home but more of my attention would be on my computer screen than on them.

(Granted, this can be a gray area, because my daughters are often both home by 3:30 and I’m usually not ready to stop working that early. But still, Mike and I have both been known to keep our computers up and running well into the evening hours.)

I don’t do that anymore, either.

When they’re here, I’m trying not to check my email or worry about my to-do list. Instead we have conversations, play cards, cook together.

Time moved at a snail’s pace when they were young and we were sleep deprived. But that’s not the case anymore. It’s true; it goes fast.

Emilia’s about to turn 13. I’m hoping to do better at making the most of our time together. I want to be present with her. That doesn’t always mean being off on an international adventure. Sometimes it just means having time together before she leaves for school. And yes, she’s perfectly capable of getting herself ready; that’s not the point. I like to have a little bit of time with her. We’ll pack her lunch together or sometimes she’ll ask me to curl her hair.

I work a lot. I’m very productive. There’s no reason why I can’t put the phone down and close the laptop when my kids, whether they’ll admit it or not, would really like some attention.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

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Adult(ish) https://businessofus.com/adultish/?utm_source=rss&utm_medium=rss&utm_campaign=adultish https://businessofus.com/adultish/#respond Wed, 04 Mar 2020 01:00:09 +0000 https://businessofus.com/?p=29276

Adult(ish)

When I was a kid, I used to think that being an adult involved having lots of plans. Because adults always seemed to know what was going to happen next. Adults fill kids on the plans as it’s time to put them into action. Plans just seemed very adultish.

So when I eased into adulthood (I’m still working on it… it’s a work-in-progress), I figured I’d better plan things.

What we don’t realize as kids, however, is that the adults around us are constantly having to adapt the plans. Or sometimes the plans aren’t even really plans, they’re just events that come up. To a kid, it all seems so orchestrated.

I love plans. I think calendars are totally sexy.

But the more adultish I get, I realize that plans are just really loose guidelines.

A casual discussion yesterday (okay, it was casual for me, but I see in hindsight that my husband had been “planning” this discussion in his mind for quite some time) added three additional trips to our schedule for 2020. Not to mention three substantial physical endeavors that go along with those trips – but those are details for a later post.

This year’s travels are shaping up to be more than double what I anticipated just one month ago. I had plans, but now I have new plans. That’s completely okay. With a few deep breaths and some time to wrap my mind around what’s to come, I remember that adaptability is more important than having set plans in place.

Reminding myself of this makes me feel like I just might have a handle on what it is to be adult(ish).

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

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We’re Going to Camp https://businessofus.com/were-going-to-camp/?utm_source=rss&utm_medium=rss&utm_campaign=were-going-to-camp https://businessofus.com/were-going-to-camp/#respond Fri, 28 Feb 2020 08:51:50 +0000 https://businessofus.com/?p=29267

We’re Going to Camp

​Mike and I are four days back from our four weeks in Mexico. We were there, in part, for warmth and to escape the Idaho winter. Our main objective was to visit friends and family – and to celebrate my mother-in-law’s birthday (Jesus wasn’t the only one born on December 25th, you know).

We were also there for work. One of our primary goals in launching The Business of Us and The Sweet Life is to organize a series of Mastermind retreats. We visited a number of venues, from hotels to vacation rentals to spaces that fall somewhere in between.

We signed two contracts for two retreats. The first contract we signed the day before we left and the second one on the DAY we left, right before heading to the airport.

Some of our friends were surprised to learn that we booked two different venues. Why not simplify things and have everything at one place? But we have two different groups in mind. The first retreat will be for writers and the second for couples.

We found the perfect place for the writers’ retreat – beautiful, tranquil, unique, inspiring.

And…

We found the perfect place for the couples’ retreat – luxurious, romantic, 5-star, and small enough that we’ll only have 7 couples in attendance.

The first place was almost too calm for the couples, but perfect for writers.

And the second place was almost too romantic for the writers, but perfect for couples.

Both retreats take place in June which is a perfect time to visit Todos Santos. Not too hot like August, not too buggy as it is later in the year, or too busy as it can be over the holidays.

So we started thinking… June… school is out… it’s time to go to camp! The kids get to go to camp, why not the adults?

Writers Camp and Couples Camp.

We’re structuring each so that people just have to get themselves to the airport, we take care of the rest. Everything from transportation to sunscreen to drinks and gourmet meals. And we fully recognize that this needs to be something special. We need to give people more than just an opportunity to have a drink by the pool.

That got the wheels turning faster. Salsa lessons, art classes, writing exercises, beach walks, yoga, relationship building, massages. Different activities for the different groups. We’re walking that line of building the perfect itinerary – enjoyable, inspiring, enlightening, shared experiences of a lifetime – without totally running people ragged.

So now the work begins. We’ve invested a lot in this because we believe in it. Now we have to make a go of it. We’re building websites, compiling footage, and working to be the living proof that the systems we’ve developed and the principles we live by work. They work for writers. They work for couples. In both aspects of our lives, we strive to look forward, to be our best, and to continue to learn and grow.

Chances are we haven’t yet met most of our attendees. We might have a few friends interested, but for the most part I suspect we’ll be making new connections. In any case, we’re super excited about this new adventure, so we’ll continue to share the journey.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

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Two Birds, One Stone https://businessofus.com/two-birds-one-stone/?utm_source=rss&utm_medium=rss&utm_campaign=two-birds-one-stone https://businessofus.com/two-birds-one-stone/#respond Thu, 27 Feb 2020 06:00:24 +0000 https://businessofus.com/?p=29256

Two Birds, One Stone

We all know the phrase, “Kill two birds with one stone.”

(Also, don’t throw stones at birds, that’s really a jerk thing to do.)

But in general, efficiency is a good thing and we can all look for ways to accomplish multiple goals with one action in various aspects of our lives.

The rewards from certain tasks and activities are often naturally twofold. For example, when our family of four makes 100 bags of cotton candy together, that’s definitely a bonding experience and can qualify as “family time,” but it’s also a lesson in business (and an exercise in willpower for our youngest – how not to eat all of your own product).

But I cringe when I see the “two birds, one stone” concept abused, when people shortchange the relationships in their lives because they’re too focused on that other bird that they’re also aiming for.

Grocery shopping isn’t date night. (Unless you do some SERIOUS flirting in the produce section).

And buying something you really want, then pretending it’s a gift for your spouse – lame.

As parents, we’re guilty of this too. Taking your kid to the playground but then staring at your phone the whole time – you may tell yourself you’re killing two birds with one stone, but I’d bet anything that your kid would rather you put the phone down and be present.

CJ, the GRIT trainer, encounters this a lot in the fitness world. Thinking that you’ve exercised because you walked to the post office, instead of truly working the body. While every step and movement is good, that’s not getting two birds with one stone, no matter how we might try to convince ourselves.

I used to do this by reading a book while on the bike at the gym. I told myself it was two birds with one stone. Now I see that I would never make any real physical gains by continuing along with that routine. (But did I get the reading done? Check!)

I believe, for the most part, that it comes down to being honest with ourselves. If it’s been in the back of my mind, bugging me, there’s probably a reason.

On the other hand, I feel like the way I’ve structured my morning routines is a good example of this principle. Not only do I accomplish my workout and other things that are important to me, but I set myself up mentally and emotionally for a good day to come.

Efficiency is great… as long as we’re honest about our actions and their impact. When all is said and done, the relationships in my life are more important than the number of items I cross off my to-do list.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

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The Sweet Life Retreats https://businessofus.com/the-sweet-life-retreats/?utm_source=rss&utm_medium=rss&utm_campaign=the-sweet-life-retreats https://businessofus.com/the-sweet-life-retreats/#respond Wed, 26 Feb 2020 01:00:55 +0000 https://businessofus.com/?p=29244

The Sweet Life Retreats

When we decided to organize killer retreats, one for couples and one for writers (but both designed for positive, growth mindset-type people), we knew what we were getting into.

Sort of.

We know how to exceed expectations.
We know the town of Todos Santos and how best to experience it.
We know what makes a great itinerary – just the right balance of awesome & downtime.

What we didn’t know was if people would sign up.

I’ve written before about how “If you build it, they will come” is not a good business strategy. We’d do well to remember that it’s really just a cheesy line from a Kevin Costner movie.

When it comes to what we’re building, in the first iteration of The Sweet Life retreats, we have Couples Camp and Writers Camp coming up in June.

Within 24 hours of emailing our contacts that registration was live, we had a couple sign up for Couples Camp. These are long-time friends of ours and I couldn’t imagine better people to spend a getaway with. But they weren’t prospects by any means. We never tried to sell them or even contacted them directly about it. But they receive our emails and they raised their hands. It came out of the blue.

Having one couple sign up might not seem like much, but it is when you consider that at this retreat we can only accommodate a max of 7 couples. So now we’re down to 6 spots.

Within 48 hours of that email that went out to our contacts, we had two writers commit to Writers Camp. One was unexpected, but a very good friend. The other was someone I approached directly as I knew she was looking for this very thing (an acquaintance and client whom I’ve never met in person).

We haven’t started running ad campaigns yet or really even announced publicly – beyond that one email – that registration is open (by the way, registration is open), though I’ve sent the link to a few who’ve expressed interest.

It is both exciting and nerve-wracking to see how this plays out. We know we have killer retreats lined up and again, we know we’ll exceed expectations. Now we just have to focus on filling registration to be sure we at least break even.

Advertising has never been my strong suit. I can create (books, presentations, retreats, you name it), but dear lord don’t ask me to sell it! In the coming months I’m going to have to change that – interact with people I don’t know (gasp!), and communicate the value of what we’ve created: an off-the-beaten-path, unique, luxury experience of a lifetime. This may not be my comfort zone, but I’ve also never been one to shy away from a challenge.

Wish us luck. And if you’re interested in checking out an off-the-beaten-path, unique, luxury experience of a lifetime before we take this out into the world, I’m posting the link here.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

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