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On Situational Strategy

On Situational Strategy

​As an incorrigible planner, I’ve wasted a lot of time and effort in the past by stubbornly sticking to a plan. After all, it was the plan.

Through trial and error, a whole lot of error, I’ve learned that a plan is good, but by no means set in stone. The situation may (will) change and so the strategy going forward will have to as well. I cannot let the plan serve as blinders.

Mike has always been good at this. We once found ourselves stranded at an airport in Italy. Sudden snow grounded all flights. There were thousands of distraught passengers in the airport, while airline representatives slowly retreated from the frustrated crowd. There was nothing they could do.

I would have waited in that airport for days. Because the plan was to take a flight from that airport. I could see no other option than to remain there until the planes were once again flying and we could pick up where we’d stalled.

That would have been a really stupid idea.

See how the plan was blinding me? Keeping me from strategizing to the situation?

Eventually Mike convinced me that there was no point in remaining there. We took a bus to a train to another train to another train, from Milan to Vienna to Prague.

It was a hellish trip in cramped quarters. At one point we shared a compartment with a man who reeked of booze and body odor. Not just garden-variety body odor. It was nuanced. Notes of armpit… a hint of feet.

Despite the discomfort, it was movement in the right direction. We got where we needed to go instead of remaining stagnant at the airport, waiting on outside forces to make our plans happen.

When I get mired in thinking I need to stick to the plan, or waiting on someone else to complete their part of the puzzle, I remind myself of that trip and regain control.

A plan is a great guideline, but situations change, and it’s important to be able to strategize so that the plan can change accordingly. Otherwise, I might miss out on the greater goal, all because I’m still stuck waiting at the airport.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

Be Selfish with Your Time

Be Selfish with Your Time

​One of the most common excuses I hear from people about why they haven’t achieved something is that there’s not enough time.

But really, time moves at the same pace for all of us. No one gets more hours in a day than anyone else. It can’t be bought or bartered.

What we achieve (or don’t) has less to do with how much time we have and more to do with what we prioritize.

Prioritizing isn’t nearly as hard as people make it out to be. Here’s my free 2-step guide on how to prioritize:

  1. What is most important to you?
  2. Do that first.

I realize that we are constantly bombarded with distractions. A million shiny objects vying for our attention. If they threaten the best use of your time, you have to try to limit your exposure to them.

Sometimes it’s not the shiny object, but the emotional pull associated with how we spend our time. If you share your home with a partner and/or kids, you know this well.

Time spent comes with guilt.

Your mind is flooded with all the other things you could be doing. And maybe you convince yourself you should be doing them.

Being selfish with your time is hard, but necessary. Claiming your time is often harder than whatever you set out to accomplish with that time.

But you have to do it. There are no gains without effort. The book won’t write itself.

I’m not writing this from an expert perspective. Claiming my time is something I struggle with daily.

I have wins and losses. Days when my time is spent exactly as I hope, and others when I kick myself for giving time to people or entities that don’t deserve it. But I know in either case that there’s no such thing as “not enough time.” It all comes down to how I use it.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

Effort is a Choice

Effort is a Choice

​It doesn’t matter the topic. Whether you’re exploring your creative side, improving your health, learning, or building a business, effort is a choice. You have control over your effort. You either choose to give it your all, or you don’t.

We can rationalize a million ways around effort. Focusing on what other people are (or are not) doing. Indulging in procrastination. Convincing ourselves that it’s not the right time. Waiting for a muse. In reality, none of that matters.

What matters is the effort we bring to the task at hand.

Last month I had two projects on my to-do list that I put off day after day. When I finally said “Enough!” and buckled down to bust out the work, and then completed it, there was a huge sense of relief. Nothing hanging over my head any more.

Why did I keep putting them off? Because they were incredibly unglamorous tasks? Why did I decide NOT to put forth the effort when it first came time to do them? I can come up with a million excuses and cite all of the other things that got in the way, but really it comes down to the fact that I chose not to put in the effort.

When that happens, the pain and disappointment of not having put in the effort compounds day after day, builds on itself. If I don’t want to finish up the accounting on Monday, I’m REALLY not going to want to do it when Friday rolls around. It gets worse as time goes on.

But there’s good news. Because in contrast, when you DO put in the effort, that builds on itself too.

Effort breeds effort.

Productivity begets productivity.

Putting in the effort builds up a greater sense of determination and confidence. To see a challenge through and put the effort in each day spurs me on to choose effort in other aspects of my life.

I recognize that with each endeavor, the effort I bring to the table is a choice.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

I Want to Do All the Things

I Want to Do All the Things

I have a manuscript on Spain that’s complete. It’s been sitting in my bedside table for a long time. I should really publish that.

Underneath it is manuscript on Mexico. That one still needs a lot of work.

I was going to write a book about Thailand, but I worry too much time has passed since the trip.

I’m shopping a proposal as the co-author of someone’s memoir. I’m not ready to tell you about him just yet, but his story is phenomenal.

I want to write a book with my friend Erica. I’m not ready to tell you about that one yet, either.

At the end of last year I completed an extensive outline of a novel. And I don’t even write novels. I’m really excited about it.

I’ve been thinking of another memoir/humor type project. This one will be a standalone.

I’m working with some fantastic clients as their book coach/editor now, helping them get their stories in shape. What a great experience to step out of my world and into someone else’s. Also, it’s nice when work actually pays the bills.

Mike and I started a new venture. It’s going to be awesome. It already is.

Today is day 9 of a physical challenge I’m doing called GRIT. This morning’s workout involved running a 5K, with push-ups, mountain climbers, and burpees sprinkled in. Then there was the finisher, 30 weird-standing-side-crunch type things on each side. I’m pretty sure that’s the official name for it. If you miss a single workout, you’re booted from the group. You have to write about it too. I kind of love it.

I’m also in a StoryAthlete challenge. Today’s assignment is to write about a struggle. What you are reading is my completion of that assignment.

A friend of mine is helping to turn a short story I wrote into a screenplay. I was supposed to make headway on it I-forget-how-many months ago.

Some of my books are due for re-branding and re-releasing. That’s a thing in the world of Indie authors. I’ve dropped the ball.

I’m chair of the Idaho Writers Conference and finishing up the faculty and schedule for next year’s conference. In the New Year I’ll also be the president of the Idaho Writers Guild.

Every day I meditate and then complete a Spanish lesson. I also read every day.

Yesterday Emilia had basketball practice and Ivy had running club. Today Ivy had choir and Emilia has an away game. Still to come this week are one more choir, one more running club, one more practice, and two more games, one home and the other away.

Yesterday I had a mammogram (TMI?), today I had a dentist appointment and IWG meeting. On Thursday I’ll host a book club.

We’re three weeks out from the next ImpactClub. I have the tables/linens/chairs ordered, space confirmed, and pizza vendor booked. It’s going to be awesome. It always is.

I love my life. Everything about it. As mom, wife, writer. I love being in Idaho. I love traveling the world. Every day I’m amazed with how lucky I am.

I get to work with my husband. We have breakfast meetings at a local diner a few times a week, just to regroup and wrap our heads around the day to come.

When it comes to today’s assignment of writing about a struggle… let’s be honest, I have the best possible struggle one can have.

I just want to do all the things.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

Right Message, Wrong Crowd

Right Message, Wrong Crowd

When my friend Heather first came up with Kindhearted Badass, it stuck with her. But when she shared it with people, she got a lukewarm response.

“Maybe this is a dumb idea,” she thought.

But the idea didn’t go away. Then she casually used the phrase in one of our GRIT groups. And for some of us, it immediately hit home.

Kindhearted Badass…

Yes!

Finally a phrase that recognizes my (mostly) selfless and caring nature, while also paying homage to the sandbag-toting, kettle bell-swinging, gritty AF side of me.

We loved it. We told her so.

She mentioned that she’d been working with a designer and coming up with unisex t-shirts in three different styles.

We raised our hands. One of everything, please.

When Heather got her first ho-hum feedback about creating a brand around Kindhearted Badass, she could have let it die. But she didn’t.

She realized that it wasn’t her message that was the problem. It was the audience. She was playing to the wrong crowd.

Which reminds me of my writer friend Elaine who was supposed to do a workshop at a library… she burst into a room full of women and started talking about memoir writing. She’d never before spoken to such a tough crowd. It turns out Elaine was in the wrong room, and they were a group of crafters with no interest in anything she had to say. Oops.

If you believe in your message, book, voice, brand, or business, don’t give up on it if people don’t immediately cheer you on.

Maybe you’re in the wrong room.

Maybe you need to find the right crowd.

If there’s a kindhearted badass in your life who needs a t-shirt, just stalk Heather at KindheartedBadass.com

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

Why Some Entrepreneurs Win More than Others

Why Some Entrepreneurs Win More than Others

A friend of mine has spent years trying to get a product that he invented to market. He has been close a few times. The main customer for his product would be large utility companies.

He has had few of them do a small batch test order, and they’ve been happy with the product. There have been recent discussions about a possible big order, and they have asked him to install the product because they don’t want to dedicate the manpower to getting the product installed.

This request is exciting but also presents some significant challenges for him, because he already has a full-time job and the installs of his product would be in a different state.

He shared his concerns about how he would be able to hire people to do these installs in remote parts of different states and how he was going to manage all of it.

I said, “Welcome to the exciting world of entrepreneurship” and basically explained how the best entrepreneurs tend to be the best problem solvers. Being a great problem solver often means knowing who to reach out to for advice and solutions.

A lot of good businesses fail because they struggle with situational strategizing and making decisions. Every business will be faced with frequent and unexpected events that could make or break them, and as the owner or leader of the company, they need to commit to “figuring it out.”

Entrepreneurs must have the attitude and resolve to “figure it out” because without that they are destined to fail from indecision and getting consumed with worry in the “what if” trap.

It’s kind of like when your computer or devices start giving you problems.
How do you react to that?

I’ve been labeled in my office and in my family as the person for tech issues. The reason why I’m good at fixing their tech issue is the same reason I’m good at business, as I apply my same “figure out a way to solve the problem, through trial and error,” mantra until I finally figure it out (in most cases).

Over time from performing so many decision, pivot, loops until I find the answer, I can now solve problems faster because I already know the decisions to avoid and proven solutions to try first.

You don’t have to solve problems on your own, but you do have to make the decisions. If you end up being wrong, learn from it, make another decision, and another and so on.

The best entrepreneurs are not necessarily right more often, but rather, they get to the right answer faster by making more decisions.

My friend has always been good at “figuring things out.” He may have concerns about the next steps, but he doesn’t view the oncoming challenge as a reason to throw the towel in the ring and his hands in the air. Instead, he’s strategizing his situation and making decisions on how to put the right team in place. He’s moving forward and adapting to the changing circumstances. In doing so, he’s placing himself on the path to success.

Becoming a better problem solver is simply a by-product of the decision, pivot, loop.

Join The Community!

Join our Facebook GroupJoin the quest for “The Sweet Life.”  Request access to our Facebook Group.  Let’s learn from each other!  GO HERE

Free Audio Book Download

Full Unabridged Audio Book “Vagabonding With Kids” by AK Turner!  GO HERE

Take The SWEET LIFE Assessment

See how you score? Identify your strengths. Discover areas in your life you want to improve. GO HERE.

Giving Back

Amanda and Mike launched an Impact Club in their hometown of Boise, Idaho in 2017, and have had a blast gathering like-minded individuals, families, and organizations to make significant impact in our community, raising over $200,000 locally and over $1.5 million nationally.  

Join Our Next Monthly CHALLENGE

Every month Amanda and Mike pick a month-long challenge that pushes us out of our comfort zone so we can grow, learn, and become better versions of ourselves.  Sometimes we design our own unique challenge and other times we join pre-established challenges. Email us to find out about our next upcoming challenge. Us@BusinessofUs.com

About Us

Our Story | Mike and Amanda TurnerWe are Mike and Amanda Turner, founders of “The Business of Us.” We are fierce advocates of helping entrepreneurial couples and families improve their lives, livelihoods, and legacies… READ MORE

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